As 2024 nears its close, one trend remains clear—home staging continues to be a powerful tool for sellers looking to maximize their sale. Whether you’re navigating a booming real estate market or selling in a more competitive landscape, staging can set your property apart and help it sell faster and for more money. Backed by the latest industry data, let's explore the key statistics from 2024 that highlight the benefits of home staging and how it can give you the upper hand as you sell this year.
2024 Home Staging Statistics to Keep in Mind
Here are some of the most compelling numbers for home sellers in 2024, sourced from the National Association of Realtors (NAR) 2024 Profile of Home Staging and the Real Estate Staging Association (RESA):
- Staged homes sell up to 3 times faster than non-staged homes, according to the Real Estate Staging Association. Homes that are staged tend to sell quickly, often within a matter of weeks rather than months.
- 82% of buyer’s agents reported that staging helped their clients better visualize the property as their future home, per the NAR 2024 report. Staging gives buyers the emotional connection needed to envision how they would live in the space.
- According to RESA, staged homes can sell for up to 15% more than non-staged homes. The investment in professional staging can yield significant returns for sellers in terms of final sale price.
- NAR findings also show that 41% of buyers are more willing to tour a home in person after viewing staged photos online. In a digital-first marketplace, homes that are staged for online listing photos see increased interest and foot traffic.
- Over 85% of staged homes sell for their asking price or above, according to RESA. Staged homes give sellers an advantage during negotiations, as buyers are more willing to meet the asking price for homes that look well-maintained and move-in ready.
Why Home Staging Matters for Sellers in 2024
The real estate market in 2024 has been unpredictable, with fluctuating interest rates and evolving buyer preferences. Home staging remains a powerful tool that allows sellers to highlight their property's strengths and appeal to today’s buyers. Here’s why staging is crucial if you’re looking to sell in the remainder of 2024:
1. Creating Emotional Connections
Buyers want to feel an emotional connection to the home they're considering. NAR statistics show that over 80% of buyers struggle to visualize the potential of an empty or cluttered space. Staging helps create an atmosphere where buyers can easily see themselves living, making the home more appealing.
2. Improving Online Listing Appeal
With the majority of buyers starting their search online, staging can significantly improve your home’s listing photos. Staged homes stand out in a crowded market, leading to more clicks and increased buyer interest. NAR reports that nearly half of buyers are more likely to visit a home in person if it is well-staged online.
3. Faster Sales, Less Time on the Market
Homes that sit on the market too long often face price reductions, which can hurt your bottom line. Staging helps speed up the selling process. According to RESA, homes that are staged sell up to 3 times faster, giving you a better chance of securing a quick sale at a favorable price.
4. Highlighting the Home’s Full Potential
Vacant homes or homes that are cluttered can make it difficult for buyers to see the possibilities. Staging showcases a home’s full potential, especially in awkward spaces or rooms with an unusual layout. It allows buyers to see how they can use each space, making the home more functional in their eyes.
5. Standing Out in a Competitive Market
With more inventory hitting the market as the year winds down, sellers face increased competition. Home staging makes your property stand out, giving it that polished, move-in-ready appeal that can help you rise above the competition. Buyers are willing to pay a premium for homes that feel cared for and thoughtfully presented.
How Olive Branch Staging & Design Can Help You in 2024
If you’re planning to sell your home before the end of the year, Olive Branch Staging & Design can help you maximize your home’s potential. Our professional staging services are tailored to highlight your property’s strengths and create an inviting space that appeals to buyers. Whether it’s selecting the right furniture, adding seasonal accents, or emphasizing your home’s best features, our team will ensure your home is ready to stand out in the 2024 market.
By leveraging the power of home staging, you can sell your property faster, for more money, and with less stress. Let Olive Branch Staging & Design give your home the edge it needs to succeed in the remainder of 2024. Contact us today to learn how we can help your home make a lasting impression on buyers!